Posts from the “LookBooks” Category

VIDEO: Behind the Shoot of the Lonely On Top Lookbook

Posted on July 12, 2013

We love a good internal collaboration at Pormada, bringing all of the things we love into every project. As Brent styles, our creative team captures, and Sarah soundtracks, all to bring you a little live action as Carlos Laurel dons this month’s street wear picks. Don’t forget to check the “Lonely On Top” lookbook and browse the related items to make the style your very own.

The MOD look: how to achieve 60’s makeup

Posted on June 13, 2013

Photography: Paul S // Makeup: Ria Aquino // Hair: Denden Perez // Styling: Kelly Misa-Fernandez Timeless, effortless and drop dead gorgeous, 60’s icons were anything but boring. Compare the likes of Twiggy, Brigitte Bardot, Edie Sedgwick, Pattie Boyd, Catherine Denuve and Jean Shrimpton—each one had a unique look, but had their own uncanny way of posing for the camera. What I love about these girls is that their eyes spoke volumes, which allowed them to look smoldering, carefree and innocent all at the same time. Makeup, of course, had a lot to do with their look. Big doll-like eyes became so popular that everyone wore it practically the same way during that time. And now, that same 60’s makeup look has made a comeback…

VIDEO: Behind the Shoot of the Hot Child in the City Lookbook

Posted on June 5, 2013

Tracking Tanny Starling at her Pormada Lookbook shoot turns into a skin-tingling video capture that succinctly gets across Kelly Misa’s “Hot Child in the City” concept for June 2013. Check out the “Hot Child in the City” lookbook here, and shop handpicked items that complete the concept!